Optimal pricing and promotional effort control policies for a new product growth in segmented market

  • P.C. Jha
Published
Oct 11, 2016
How to Cite
JHA, P.C.. Optimal pricing and promotional effort control policies for a new product growth in segmented market. Yugoslav Journal of Operations Research, [S.l.], v. 25, n. 1, oct. 2016. ISSN 2334-6043. Available at: <http://yujor.fon.bg.ac.rs/index.php/yujor/article/view/478>. Date accessed: 27 apr. 2024.